Portfolio Company · Consumer

Arber

A plant wellness company

Current portfolio

2021Founded

2,900+Walmart stores

1,700+Target stores

64Plastic bottles saved per concentrate

About the company

Arber

Arber makes organic, biological plant care products for houseplants, gardens and lawns, using naturally occurring microbes and plant extracts instead of synthetic chemical pesticides. Founded by serial entrepreneur Vanessa Dawson and launched in 2021 with biologicals pioneer Dr. Pam Marrone as chief product and scientific advisor, the brand sells concentrates, ready to spray formulas and organic fertilizers. Products are sold at Walmart, Target, Amazon, independent garden centers and directly at growarber.com.

Organic and biologicalSold at Walmart and Target

Visit growarber.com

What they do

Products and services

01Organic plant food made from food waste turned into a liquid compost

02Bio insecticide, bio fungicide and bio protectant concentrates built on microbes and plant extracts

03Ready to spray formulas for lawns, trees, shrubs, roses, flowers, tomatoes and vegetables

04Organic granular fertilizers, soil and root food, and cut flower food

05Accessories such as sticky insect traps, repotting mats and garden totes

Leadership

Meet the team

Founder and CEOVanessa DawsonSerial entrepreneur who previously ran the Vinetta Project, a community for high growth female founders, for about seven years.LinkedIn →

Chief Product and Scientific AdvisorDr. Pam MarroneFounder and former CEO of Marrone Bio Innovations, which she took public on NASDAQ in 2013.LinkedIn →

Milestones

Along the way

April 2021Launched on Earth Day with four 16 oz concentrates, sold online and at The Sill, Aubuchon Hardware, Stein's and independent garden centers
2022Launched at Walmart, growing to more than 2,900 locations
January 2023Rolled out in more than 1,700 Target stores and on Target.com
April 2024Appeared on Shark Tank Season 15 finale; Vanessa Dawson declined a royalty offer and left without a deal

In the news