We write to share our life and business philosophy so that the next generation can lead the way.

Where it started

Glenn's Blog, 2009

Our family's writing began on June 24, 2009, when Glenn Edwards published his first blog post. He wrote it for young, career oriented readers, to pass on what he had learned, experienced, and dreamed about over a nearly thirty year career. Years later, Jordan convinced him to turn those lessons into his first book, Coming Into Your Own. Two more books followed.

"Good afternoon. This will be my first attempt at blogging, be patient with me... I will not offend, but I am opinionated and will be direct... Speak to you soon, I hope you speak back."
Glenn Edwards, "Coming to you live," June 24, 2009

Read Glenn's blog

Articles

Writing by Jordan Edwards

Essays on leadership, family business, fashion, and enterprise AI, published on LinkedIn, Medium, and X.

The Forward Deployed CEO Series

Sovereignty

You can't read about what it feels like to get hit in the face.

August 2026  ·  Read on LinkedIn

Loyalty

Guides, not gods.

May 2026  ·  Read on LinkedIn  ·  Read on X

Values in a Post-SaaS AI World

Why Mixology Clothing Company is succeeding where most AI projects are failing, and why Palantir Technologies is the platform built for what comes next.

Read on LinkedIn

Salesforce Is Going Headless. Palantir Is the Head.

The new Salesforce announcement confirms the direction. It also confirms who is on top.

April 2026  ·  Read on LinkedIn

Michael Burry Does Not Understand What Palantir Is

Anthropic, OpenAI, xAI, and the rest are the band. Palantir is the conductor.

Read on LinkedIn

Forward Deployed CEO: An Important Part of the Story

The people behind the build. Starting with one named Bo.

Read on LinkedIn

Leadership and Business

The First Job Is Disappearing, and We're All Going to Pay for It

How my sister's first job became the foundation for our growing business, and what the decline in youth employment means for the future.

June 2025  ·  Read on Medium

The Future Will Be Amazing

Reimagining work, community, and creativity in an AI driven world.

March 2025  ·  Read on Medium  ·  Read on LinkedIn

Closing the Deal: Glenn Edwards' Timeless Sales Wisdom

March 2025  ·  Read on Medium

The Clooney Code: How a Simple Reframe Turns Business Challenges into Wins

March 2025  ·  Read on Medium

We'll See: A Retelling of the Taoist Farmer's Tale

March 2025  ·  Read on Medium

Navigating the Storm: Lessons in Resilience, Focus, and Action

March 2025  ·  Read on Medium

Owning Your Mistakes: The Power of Extreme Responsibility

January 2025  ·  Read on Medium

Prioritizing Customer Needs: Unlocking 20x Growth at Mixology Clothing Company

September 2024  ·  Read on Medium

Embracing Failure: The Path to Long-Term Success

August 2024  ·  Read on Medium

Unleashing the Power of Resources: From Bitcoin Mining to Elon Musk's Ingenious Solutions

June 2023  ·  Read on Medium

Early Writing, 2019

Follow along on LinkedIn, Medium, and X. Prefer to listen? Visit the Business Jiu Jitsu podcast.